Competitor Website
Whatever products or services you provide, it is most likely there will be competitor's sites with the same purpose and goals to reach out the same intended users segment. To attract and retain users on your website, the site would need to beat the competition in areas including, but not limited to, usefulness of the site, content, quality, ease of use, timeliness, and user's experience. To find out how your competitor's websites or your own website is performing on search engines, enter keywords in the search bar of the search engines and see where these sites appear on search engine result pages (SERPs). Knowing what you are up against will help you decide how to design your site, where to concentrate efforts, search engine optimization, search engine marketing and what information or content need to be changed. The web is dynamic and pages keep changing so keep checking sites frequently to see how your competition is doing and how your website is advancing.
